2018 PR Predictions from Worldcom Group Partners

Expert guidance on what will happen from a communications perspective, and how to respond to it, helpful at all times of the year.

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2017. What a year. In late 2016, Worldcom’s PR experts predicted it would be the ‘year of uncertainty’. And it’s lived up to its name. It’s been a year of constant changes – all with huge impact on people, organizations and countries.

Significant developments included: the inauguration of Donald Trump as the President of the United States of America; the United Kingdom triggering Article 50 and beginning the process of leaving Europe; large-scale ransomware attacks that affected over 150 countries, ballistic missile testing; the Harvey Weinstein scandal and the survivor story and; the domination of social media in response to pretty much every corporate and individual PR crisis.

So, what will 2018 hold for us all? Worldcom Group Partners in 115 cities across the globe have pleasure to share their predictions. Read our full list of PR predictions and media trends.

We have also created a companion list of the Top 10 Communications Recommendations for 2018, which you can download below. Discover Worldcom’s top predictions, and communications experts’ advice on how to increase certainty and thrive in 2018.