Insights from the USC’s 2024 Global Communication Report

Published on 9th April 2024

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Corporate Activism in 2024: Navigating Stakeholder Expectations and Societal Values

In an era where the socio-political landscape continually reshapes the expectations placed on corporate entities, the 2024 USC Annenberg Center for Public Relations Global Communications Report offers invaluable insights. The study encompasses views from PR professionals, business leaders, investors, employees, and consumers, diving deep into the evolving role of corporations in addressing social issues and the intricate impact of elections on corporate communications.   Stefan Pollack, chairman of Worldcom and president of Los Angeles Partner The Pollack Group, summarized the 6 Key Insights from the USC's 2024 Global Communication Report.

Download 6 Key Insights from the USC's 2024 Global Communication Report

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