Published on 28th December 2024
Worldcom Partner, Yucatan completed a study about into the French people’s confidence in the media in 2024. The study was done in collaboration with the Opinéa Institute.
The study was done with a representative sample of 1,011 people. It revealed some interesting trends in French media landscape.
Television was considered the most trusted media for 36% of French people. When looking at the demographic of 56-70 year-olds, This number rises to 47%. That result demonstrate the strong loyalty of older generations to this traditional media.
While television remains in first place, there are notable age-specific disparities. For Social Networks, they have the lowest level of trust and the least confidence.
Get details and specifics about the results, you can get the full report at: Television: France’s most trusted media in 2024 (English) or La télévision : le média de confiance préféré des Français en 2024 (Francais).
01 Jul 2025
Reputation DayCompanies in Ecuador are becoming more aware of their social impact, making…
30 Jun 2025
AI's Impact on PR: What the USC Annenberg’s 2025 Global Communication Report is Telling UsIf you’re wrestling with the impact of AI, political polarization, and a…
27 Jun 2025
3 Principles of a Being Good SpokespersonThis insights post is a summary of the blog post published by…