Nuffer, Smith, Tucker Selects Nutrition and Food Insecurity as Focus for ‘Make Things Better’ Initiative

Published on 15th February 2024

Celebrating 50 years of community engagement, Nuffer, Smith, Tucker (NST) enters the second year of its companywide charitable initiative, Make Things Better, with a newly dedicated cause: nutrition and food insecurity.

NST’s Make Things Better initiative, launched in 2023, follows a three-pronged approach: an umbrella program designed to live the company’s purpose; annual plans that allow the agency to support causes the team deems important; and backing for individual team members to support causes that matter to them. The annual philanthropic cause for 2024 was determined by NST employees, who recognize the immediate impact nutrition and food insecurity has on the well-being of the San Diego community.

This year, NST’s primary philanthropic partner for its Make Things Better initiative is the Jacobs & Cushman San Diego Food Bank. NST will partner with the food bank to address nutrition and food insecurity throughout the region and foster positive community change through targeted initiatives supporting the food bank and its non-profit partners. NST’s efforts aim to improve access to nutritious food, promote community well-being and combat hunger in the region.

Read more on: Nuffer, Smith, Tucker Selects Nutrition and Food Insecurity as Focus for ‘Make Things Better’ Initiative 

Related Insights

26 Jul 2026

The AI Slop Reckoning: Why Audiences and AI Engines Are Turning on the Same Content

To say that Artificial Intelligence (AI) is dominating content development is not…

Read more

24 Jul 2026

How AI Search Determines if It Runs Your Content

Marketers have undergone a rapid transition where they are going from working…

Read more

24 Jul 2026

Standing Out in the AI-Powered Edtech Market

Educators, parents, students, employers and policymakers are asking pointed questions including how…

Read more