Published on 6th July 2017
For more than 100 years, City of Hope has been known as a leading cancer institute and healthcare provider, a pillar of the Los Angeles medical community. City of Hope needed to revamp the way it communicated with its audiences and gain a better understanding of new communication platforms, and how to use them for healthcare marketing..
The Pollack PR Marketing Group (PPMG) worked with City of Hope to increase brand awareness with new audiences through modern communication strategies and tactics. They focused on controlled messaging, social media content, influencer marketing and more for the healthcare provider.
Receive Worldcom Insights
Keep up to date with our latest news and analysis by subscribing to our regular newsletter.
PPMG is a full service public relations and marketing agency serving client needs throughout the United States and abroad. PPMG offers a variety of services including media relations, market research and strategy development, community relations, crisis management and more. Read more about Pollack PR Marketing Group’s work with City of Hope, or find additional Healthcare PR insights from Worldcom partners..
28 Nov 2023Emerging 2024 Trends in The Ever-Shifting Communications Landscape - Part 1
Getting more for 2024 with the help of our Worldcom experts As…
13 Apr 2023Pharmaceutical Multinationals Continue To Spurn The Opportunity To Connect Via Social Media At A Local Level
Worldcom’s Digital Health Monitor shows pharma companies make little use of the…