Published on 21st July 2025
This insights post is a summary of the blog post published by The Pollack Group. View the full insight at: From Shakespearean Reports to Deepfakes: A Wake-Up Call for PR in the AI Era.
At Changing Signals: Technology’s Impact on PR, a panelist shared that their agency used ChatGPT to rewrite a company’s annual report in Shakespearean verse.
Although it solicited laughs from the audience, the takeaway was clear: AI is no longer a trend. It was also serious because using IA is now at a turning point in public relations.
PR pros must embrace its creative power while navigating its ethical minefields. The panel also covered important topics that should be considered including:
To get more details about about PR expert advance and the suggestions for emerging trends, read the full article at: From Shakespearean Reports to Deepfakes: A Wake-Up Call for PR in the AI Era.
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