Published on 14th January 2020
A data breach is a universal risk that could happen to any organization in the world. It should come as no surprise that, with the number of reported breaches on the rise, business leaders are increasingly concerned about their ability to protect their brand and reputation in the event of a breach.
In fact, the 2019 Worldcom Confidence Index Report found that the ability to protect the brand reputation during a crisis ranked as the second biggest concern for leaders.
Receive Worldcom Insights
Keep up to date with our latest news and analysis by subscribing to our regular newsletter.
Although there is no surefire way to prevent a data breach, leaders can take proactive steps to combat a breach with a comprehensive cybersecurity communications response plan.
Phillips Group outlines a checklist of communications materials that can help leaders manage the corporate reputation in the event of a data breach. Which of these does your brand have on hand?
Phillips Group offers an in-depth insights with additional measures for communicating and managing your brand’s reputation during a data breach.
Phillips Group is an award-winning, strategic Public Relations, Communications, Digital Marketing and Creative company based in Brisbane, Queensland. Since 1976, Phillips Group has provided its expertise in Corporate, Infrastructure, Energy & Resources, Public Sector and Stakeholder Engagement to clients.
02 Jan 2023
Authentic Connections With Your AudienceThis insight post is a summary of the original blog post published…
31 Oct 2022
The True Value of ESG in Your OrganizationThis insight post is a summary of the original blog post published…
30 Sep 2022
What is Your Brand’s Verbal Identity, and Why Does it Matter?When you think of your favorite brand, what comes to mind? Is…