Padilla San Francisco

Richmond, Minneapolis, Chicago

Job Description: Summary: Padilla’s paid media practice is a high growth area for the agency. We are ready to keep expanding, and we’re looking for the right person to join our team. The paid media senior strategist will support client programs with the execution and optimization of paid media campaigns across food and beverage, B2B, B2C, health and tech clients. You are perfect for this role if you Love executing strategic paid media campaigns Can bounce back and forth from different platforms with ease Value close collaboration with your teams Take pride in making campaigns better by assessing the data Are excited to take on new challenges and continuously evolve What you’ll do: Work with a team to oversee paid media for client programs, including budgets and timelines. Monitor and optimize campaigns to maximize results, ensuring budgets are on pace and KPIs are met Work with account teams to make strategic recommendations for campaign optimizations Work with platforms like Google, Microsoft, DSP partners, Shopper Marketing platforms Perform keyword research for paid search initiatives Write optimized ad copy for advertising campaigns Update client workbooks and reporting documents Provide insights, takeaways and next steps for reporting Work with partners to stay ahead of changes in a cookie-less world Build and maintain strong relationships with clients, account teams and peers Assist with media planning research Plan and estimate strategic paid media marketing mix programs Participate in new business proposals Communicate with leaders to meet all deadlines and keep teams informed of progress on projects Other duties and responsibilities as assigned What we’re looking for: 4+ years of demonstrated hands-on experience managing paid media campaigns Deep working knowledge of paid media channels, including campaign creation and optimization Comprehensive understanding of best practices for paid media tactics including, but not limited to paid search, display, video, shopper marketing and audio Google Ads certification Ability to prioritize and multitask multiple client projects in a fast-paced environment Skilled user of Microsoft Office Suite Strong attention to detail and organizational skills Exceptional written and verbal communication skills, comfortable presenting ideas to clients Maintain exceptional attention to detail and high standards of quality across all work Collaborate and work well within a team environment which can expand multiple offices and countries Ability to work 3 days in office, 2 days at home Bonus if you: Are familiar with Instacart Ads Have experience using SEMrush and SpyFu Know the Tapclicks platform

Richmond, Minneapolis, Chicago

Senior Digital Producer Want to be valued for who you are as well as what you do? Padilla lives to transform and do that with purpose, for the businesses, brands and the people we work with. Personal growth matters to us and we even have seven tenets to remind us daily of who matter most – each other. Of course that’s all rhetoric until you experience it, so go ahead, check us out. We think you’ll be pleasantly surprised. Padilla is looking for a Senior Digital Producer You’ve done banners, snore. Landing pages and microsites are basically effortless. Products and apps are more your speed, especially when backed by a talented team of UX pros, designers and developers. We’re looking for a person who has seen enough of everything to understand what questions to ask and which team members to bring into a project. Someone who isn’t afraid to say “I don’t know” and is eager to find the answer. You need to bring a healthy mix of digital project management, strategy, visual design knowledge, UX and technical understanding to help us build solutions for our clients. What you’ll be doing You’ll be representing the creative team as an interactive producer who owns it and acts on it. Be ready to apply your skills to helping us solve problems for our clients in the food and beverage, agriculture, technology and healthcare sectors. You’ll manage projects from start to finish. This means creating scopes, budgets, schedules, staffing plans, setting meetings/agendas and often working on new business. You’ll put your digital expertise to use by identifying innovative solutions, vendor partnerships, and to help uncover opportunities to advance the thinking for our clients and internal teams. Serving as the digital ambassador to our internal counterparts and sometimes clients, you’ll approach each project with everyone's best interests at heart. Leading and listening are two of your superpowers. Your Experience You should be very comfortable managing website and application builds. Identifying key deliverables and mitigating risks are essential. You should have a solid understanding of digital strategy, UX/UI, technology stacks and tools/skills used to manage projects (Workfront, Basecamp, Jira, Asana, Agile, etc) Bachelor’s degree or equivalent industry experience 5+ years of experience as an interactive producer or digital project management experience Experience working with a multidisciplinary creative and technical team A natural curiosity and desire to push boundaries An obsession with detail Excellent written and verbal communication skills