Sachs Media awarded AOR for Girl Scouts Florida

Published on 21st November 2024

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Worldcom Partner Sachs Media has been named the Agency of Record (AOR) for the Girl Scouts Florida Association.  They were
selected the agency to lead a comprehensive public relations and marketing campaign for its upcoming year-long rollout of the “State of the Florida Girl” campaign. The partnership with Girl Scouts Florida aligns Sachs Media’s expertise in nonprofit communications with the Girl Scouts’ mission of empowering girls and creating a brighter future for the next generation.

“For many of our team members, Girl Scouts was an important part of our childhood, and we’re tremendously honored to be entrusted with this important work, partnering with the Girl Scouts
Florida Association to amplify the voices of girls across the state,” said Michelle Ubben, President and CEO of Sachs Media. “This project aligns perfectly with our passion for making a difference
through communications. We’re eager to bring our nonprofit expertise to help promote the findings of the ‘State of the Florida Girl’ report and support the incredible work of the Girl Scouts.

This project continues Sachs Media’s strong track record of serving mission-driven organizations. The communications strategy for the rollout will focus on raising awareness for the “State of the Florida Girl” report through a mix of media outreach, digital marketing, and grassroots engagement, with a targeted approach to engage policymakers, community leaders, parents, and educators across Florida.

To find out more details, see their full release at: Sachs Media Named Agency of Record for Girl Scouts Florida.

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