Breaking Down Generational Barriers in the Workplace

Published on 6th August 2024

As the importance of employee engagement and employee retention continues to grow, seniors leaders in the workplace are looking for ways to ensure new employees can integrate with existing team members.  In an interview with Silicon Republic magazine,  Ciara Flaherty, Associate Director at Springboard Communications,  gave insights on way to bridge the generational divide at work, looking at Gen Zs in particular.

There are a number of barriers preventing Gen Z employees from fully integrating into the workplace. Flaherty talks about how it would be folly to disregard the lasting effect the pandemic has had on working adults, particularly Gen Zs who experienced mass disruption in their formal education and when entering the workforce.

“Each generation tends to generalise about the next and fret over what this means for modern working,” said Flaherty.

Get more insights and read the full story at: Generation generalisation is not uncommon, but it can be better managed

Related Insights

11 Dec 2025

Creating a Content Strategy for GEO

Search is fundamentally changing. In France, 51% of users now turn to…

Read more

10 Dec 2025

From Challenger Brand Strategy to Measurable Action

For challenger brands competing against established market leaders, the difference between ambition…

Read more

09 Dec 2025

Why Visual Communication Is Your Brand's Most Powerful PR Tool

What captures more attention: a text-heavy press release or a compelling visual…

Read more
The Worldcom Group®
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.