28 Apr 2025
Offline Opportunities in an Omnichannel Marketing WorldThis insights post is a summary of the blog post published by…
The Pollack Group
28 Apr 2025
Offline Opportunities in an Omnichannel Marketing WorldThis insights post is a summary of the blog post published by…
09 Apr 2025
Creating Impact with Multicultural CommunicationsIn today's globalized marketplace, multicultural communications have become essential for to connect…
29 Mar 2025
Five Reasons Podcasts should be in Your PR StrategyOver the last few years, podcasts have firmly established themselves in the…
27 Mar 2025
The USC Annenberg Center for Public Relations 2025 Global Communication Report: AI, Media Disruption, and the Future of PRThe recently released USC Annenberg Center for Public Relations 2025 Global Communication…
17 Mar 2025
The Request for Proposal (RFP) Process: Challenges, Benefits, and SolutionsThe Request for Proposal (RFP) process is a widely used method for…
13 Mar 2025
How the Pathfinder Model Transforms Audience EngagementThe Pollack Group has developed the Pathfinder Model — an approach designed…
27 Feb 2025
Why Traditional and Digital Media Need to CoexistSome of the buzz surrounding 2024 US presidential election campaigns was about…
11 Feb 2025
Campaigns That Reflect and Engage Diverse AudiencesInclusive campaigns don’t just appeal to existing markets; they open doors to…
06 Feb 2025
Tech Public Relations and MarketingThis year, CES 2025 did not disappoint. It showcased groundbreaking tech innovations…
29 Jan 2025
Authentic Influence: The Rise Of Thought Leadership In Modern PROne of the challenges of the modern era is that information is…
08 Jan 2025
5 Ways to Approach Diversity, Equity and InclusionOver the past few years, the perception and involvement of companies in…
23 Dec 2024
Elevating Your Short Form Video ContentWith more and more contributors, being a standing social media standout continues…