08 Jul 2026
The Invisible Race: How Pharmaceutical Brands Win or Lose in the Age of AI SearchFor decades, pharmaceutical companies have competed on search engine results pages. They…
08 Jul 2026
The Invisible Race: How Pharmaceutical Brands Win or Lose in the Age of AI SearchFor decades, pharmaceutical companies have competed on search engine results pages. They…
08 Jul 2026
Built to Trust or Built to Fail? The Real State of Pharma Corporate WebsitesA pharmaceutical company’s corporate website is more than a digital presence. It…
08 Jul 2026
One Message, Many Doors: Why Pharma’s Localization Gap Is Costing It CredibilityThere is a paradox at the heart of pharmaceutical communications. The sector…
08 Jul 2026
The Conversation Pharma Isn’t Controlling — and What to Do About ItThere is a fundamental mismatch between what pharmaceutical companies say and what…
25 Jun 2026
How Communications Must Evolve for Medtech’s Faster, Stricter FutureThe U.S. medical device sector is entering a faster, more flexible regulatory…
22 Jun 2026
The Permission Problem: Why Healthcare and Pharma PR Is Won Before the First Pitch Is SentIn most sectors, communications begin with a message. In healthcare and pharma,…
09 Sep 2024
Why Consumers need to be Health LiterateA successful product launch strategy is essential for creating buzz, building anticipation,…
17 Jul 2024
5 Strategies to Shape the Narrative Around Kids and Mental Healthhere is a stark reality that millions of children and teens are…
28 Nov 2023
Emerging 2024 Trends in The Ever-Shifting Communications Landscape – Part 1Getting more for 2024 with the help of our Worldcom experts As…
13 Apr 2023
Pharmaceutical Multinationals Continue To Spurn The Opportunity To Connect Via Social Media At A Local LevelWorldcom’s Digital Health Monitor shows pharma companies make little use of the…
15 Dec 2021
The Power of Patient StorytellingThis insight post is a summary of the original blog post published…
14 Jan 2021
2021 PR & Sector Trends Predictions from Worldcom Experts – Part 4In the fourth part of a four-part series, our consultants take a…