26 Oct 2026
The battleground for communications shifts from attention to narrative ownershipAuthored by Tina Charpentier, Executive Vice President, Padilla The next battleground for…
26 Oct 2026
The battleground for communications shifts from attention to narrative ownershipAuthored by Tina Charpentier, Executive Vice President, Padilla The next battleground for…
22 Oct 2026
Genuine proximity rather than corporate logicOur clients appreciate being able to speak directly with the people who…
14 Oct 2026
When Output Gets Cheap, Judgment Gets Valuable: The Independent Agency AdvantageAI is making agency work faster. Research that once consumed hours can…
08 Oct 2026
The Most Dangerous Sentence in 2027: «We Know Our Audience»Personas were built for a slower world. In 2027, the brands that…
05 Oct 2026
3 Questions Every Brand Should Ask Before Publishing Content"What should we post this month?" It's a necessary question for any…
25 Sep 2026
How AI is Shifting the Sustainability StoryAs AI connects operational information across functions, the distance between what a…
22 Sep 2026
Why Food and Drink Marketing Isn’t about Food and DrinkOne of the toughest markets to break through is food and beverage.…
20 Aug 2026
Using Paid Media in an Integrated Communications StrategyPaid media isn’t a replacement for earned and owned channels, but it’s…
15 Aug 2026
The Role of Sentiment Analysis in Public RelationsThere is an element of Public relations that has relied on instinct.…
11 Aug 2026
4 insights on what matters to professional associationsFor associations, retention is pulling in different directions. However, these organizations are…
01 Aug 2026
ESG: Communication and Strategy for Corporate SustainabilityOver the last decade, Environmental, Social, and Governance (ESG) considerations have become…
31 Jul 2026
Using Stakeholder Simulation to Helps Leaders Act with Greater ConfidenceCorporate leaders are facing more pressure to move faster, make better decisions…