Published on 23rd October 2024
Worldcom Partner RockOrange’s Managing Principal was recently featured on Univision’s ¡Despierta América! He was in the Orgullo Hispano (Hispanic Pride) segment that features an interview with David Naranjo’s journey and his company RockOrange. The interview shows how RockOrange is bridging the gap between Latino Talent and major brands in the United States.
During his career, Naranjo has represented Latino talents that include Gloria Estefan, Thalia, Marc Anthony, Shakira and Ricky Martin. In the interview, Naranjo recounts how he got involved with television as a youth and how his mother helped to support and influence him to persevere. He talks about how interviewing Gloria Estefan when he was 14 years old changed his life. he later went to work for Emilio and Gloria Estefan.
Eventually, he would become the Vice President of Public Relations for the Estefans and later Director at Sony Music. He talks about the formation of his agency, RockOrange and the mission of the company and the rise of Latinos in American businesses.
Naranjo’s talks about the projects that have inspired him and his vision for the work he needs to do in the future. Find out more about RockOrange.
08 Jul 2026
The Invisible Race: How Pharmaceutical Brands Win or Lose in the Age of AI SearchFor decades, pharmaceutical companies have competed on search engine results pages. They…
08 Jul 2026
Built to Trust or Built to Fail? The Real State of Pharma Corporate WebsitesA pharmaceutical company’s corporate website is more than a digital presence. It…
08 Jul 2026
One Message, Many Doors: Why Pharma's Localization Gap Is Costing It CredibilityThere is a paradox at the heart of pharmaceutical communications. The sector…