Written By
Worldcom PR Group Partners Coyne Public Relations and Padilla were announced as winners in The New York chapter of the Public Relations Society of America’s (PRSA-NY) 2026 Big Apple Awards.
Coyne PR, was one of the agencies that led field across campaign categories, and was the most-recognized organization overall, with 4 wins and 3 honorable mentions. Their PRSA-NY campaign wins included:
- BEST USE OF SPOKESPERSON/INFLUENCER
- Business Category – Honorable Mention: Humana Game Changers: The Next Chapter, Coyne PR
- Consumer Category – Honorable Mention: CeraVe Taps Jake Shane to Skin-terrogate Derms at AAD, Coyne PR
- BEST USE OF VIDEO IN A CAMPAIGN
- Broadcast Category – Winner: A Patient’s Journey with Pain Management, Coyne PR
- CORPORATE SOCIAL RESPONSIBILITY
- Campaigns with Budgets of $200,000 or Less – Winner: Owens Corning Roof Deployment Project, Coyne PR
- INTEGRATED COMMUNICATIONS
- Consumer Products & Services Category – Honorable Mention: Drivers with Drive: How Pennzoil Turned a Shared Performance Mindset into Cultural Relevance and Retail Results, Coyne PR
- MARKETING CONSUMER PRODUCTS & SERVICES
- Campaigns with Budgets of $200,000 or Less – Winner: Sound the Alarm: How Edible Turned a TV Moment Into Cultural Buzz, Coyne PR
- Packaged Goods – Winner: “Breathapy”: TheraBreath & Jake Shane Turn an Awkward Conversation into Fresh Confidence, Coyne PR
Worldcom Partner Padilla also was recognized for several campaigns in multiple categories.
- BEST EDUCATION PROGRAM
- General – Winner: Amplifying Youth-Led Journalism: Emerging Storytellers Illuminate Addiction and Recovery Across Minnesota, Padilla
- INTEGRATED COMMUNICATIONS
- Campaigns with Budgets Greater Than $200,000 – Winner: Sea-to-Table Restaurant Week 2025, Padilla
- Government, Associations & Nonprofits – Honorable Mention: Sea-to-Table Restaurant Week 2025, Padilla
Share This Insight
