13 Aug 2021
Storydoing vs. StorytellingThis insight post is a summary of the original blog post by Lukas Huber HBI PR&MarCom. View…
HBI PR & Marcom
13 Aug 2021
Storydoing vs. StorytellingThis insight post is a summary of the original blog post by Lukas Huber HBI PR&MarCom. View…
16 Mar 2021
Programmatic Advertising – customized advertising with the help of algorithmsThis insight post is a summary of the original blog post authored…
23 Dec 2019
AI Methodology Pushes the Boundaries of PR ResearchThe 2019 Worldcom Confidence Index Report used groundbreaking artificial intelligence (AI) research…
12 Aug 2019
Case Study: Worldcom Collaboration Across Europe for the Copernicus CampaignThrough our global network, Worldcom partners are able to collaborate and share…
06 Mar 2019
4 Key Stages of Lead NurturingTired of your emails being thrown in the trash folder? Increasingly, audiences…
11 Jan 2019
5 Steps for Effective New Client OnboardingNew year, new clients. Does your firm have an effective onboarding strategy…
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18 Oct 2018
Add Share of Voice to Your List of Marketing MeasuresAre you familiar with the importance of Share of Voice (SOV)? Consistent,…
21 Feb 2018
Case Study: HBI Fitbit – Building a consumer brand and a categoryMunich-based Worldcom PR Group partner, HBI PR & Marcom has been delivering…
31 May 2017
How Snapchat Will Become the Next Big Marketing ToolHelga Bailey International (HBI) discusses how the popular social media tool Snapchat…
26 Apr 2017
Practice Dr. Google – Digitization in HealthcareIs the internet taking over the role of doctors? People tend to…
14 Apr 2017
Big Data – More Than Just a BuzzwordThe term “Big Data” sounds scary, but we are seeing it is…
22 Mar 2017
How FinTechs Revolutionize the World of BankingWorldCom partner, Helga Bailey International, discusses how digitization has long reached the…