Practice Groups

Financial Services

The financial services industry is undergoing the most dramatic, rapid change in its long and storied history. Consolidation among companies is counter-balanced by a diversification of offerings among those companies. An Olympian struggle is underway between brick-and-mortar and online service delivery. External influences and regulatory pressures are at an apex.

The need to differentiate products and services has never been greater. This creates an opportunity to employ quality communications to achieve strategic advantage, and a mandate that those serving the financial services industry be highly specialized.

The Financial Services Practice Group is comprised of both specialist and generalist firms, led by seasoned senior practitioners. These veterans, most of whom are agency principals, are strategic thinkers with a get-it-done philosophy. Group members share proprietary research and knowledge concerning the financial services industry, and provide one another with expertise and client support. Clients benefit from a cohesive network of geographic and market expertise, along with assured confidentiality and agreed-upon standards of practice.

Clients of member firms include: MetLife, Chubb, KeyCorp, Wells Fargo, St. Paul Cos., Online-Taxes.com, Towers Perrin, American Express, Bank of Montreal, Central Bank of Indonesia, KPMG, JPMorgan, Fortis, Visa, Chase Manhattan, AG Edwards, Edward Jones, Bank of America, and ING.

Chair : Elisabeth Sosnow, BlissPR
Phone : (212) 840-1661

Click here to contact this Practice Group's Chair or Partners

Financial Services Practice Group Partners:

Arvizu, Comunicacion Corporativa BlissPR -- New York Catevo Group - Charlotte Catevo Group - Raleigh Delta Media -- Ottawa FORTUNE PR Strategic Communications -- Jakarta Grupo Albión – Madrid Holt & Germann Public Affairs L.L.C. -- Trenton Imago - Imagem e Comunicacão - Lisbon Keima -- Paris komm.passion GmbH - Düsseldorf Liggett Stashower - Cleveland M. Silver Associates - Fort Lauderdale M. Silver Associates - New York Morgan&Myers - Milwaukee Morgan&Myers - Waterloo Northlich - Cincinnati Northlich - Columbus OEB Enterprise - Toronto and Niagara Region Off Madison Ave - Phoenix Padilla Speer Beardsley Inc.- Minneapolis Padilla Speer Beardsley, Inc.- New York Peer Public Relations -- Sydney Phillips Group - Brisbane Phillips Group - Canberra Phillips Group - Sydney PrimeTime Kommunikation -- Copenhagen Simon Public Relations Group - Philadelphia Standing Partnership -- St. Louis Strategic America -- Des Moines Sturges Word Communications - Kansas City TQPR (Malaysia) Sdn Bhd -- Kuala Lumpur TQPR (Thailand) Co., Ltd. -- Bangkok Winningtons Financial-- London & Bristol Wrights - Melbourne

Client Successes:

Victory Capital Management BDO Siedman: Local Program Victory Capital Management - Analyst Media Program BDO Seidman, LLP - Local Program BPAY: Celebrating a Decade of Australian Innovation ING DIRECT: Paint Your Palace MetroBank Case Study First Tennessee Community Relations PNC Home & Classroom Survey